Top 10 trends set to impact creative communication in 2025
Actionable tips on how brands can leverage the key trends
How to improve advertising, marketing, content, and design strategies
What consumers will expect from brands this year and beyond
… and a lot more.
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Report methodology
Experts
We reached out to global experts in creative communications, including members of the Symbol Creative Awards jury, asking them to identify their top 3 trends for the communication, marketing, and advertising industries in 2025.
Research
We additionally researched established as well as up-and-coming brands and their messaging, and analyzed expert and consumer responses, focusing on feedback and expectations.
Trends
We summarized our findings to outline the top 10 trends to give a comprehensive projection of how the year will unfold for the creative communication industry.
Frequently Asked Questions
What is the 2025 Creative Communication Trends Report?
The 2025 Creative Communication Trends Report by Symbol Awards is a collection of structured insight into the trends that shape how brands convey their message to audiences through advertising, marketing, and design this year and beyond.
Can I access the report for free?
Yes, the 2025 Creative Communication Trends Report by Symbol Awards is available for download free of charge. You only need to fill out the form above and you will receive an email on how to access the report.
How can I use the 2025 Creative Communication Trends Report?
You can use the insight in the report to improve your marketing and advertising strategy, grow the impact of your brand, and plan for upcoming industry changes.
