Sabrina is currently the Head of Events for the EMEA and APAC at The Channel Company, a leading B2B media and events company serving the IT channel sector and has over 8 years of experience in the events industry.
Recognized as the go-to expert for all things events, Sabrina manages the end-to-end delivery of conferences and award ceremonies. Her role also includes overseeing the strategic positioning, development, and growth of the events portfolio.
She is deeply passionate about sustainability and is committed to integrating eco-friendly practices into her event portfolio.
Previously, Sabrina held event roles at Incisive Media and Bonhill plc, where she specialised in B2B financial services, tech, and marketing events.
Outside of work, Sabrina enjoys Pilates and jet-setting and is channeling her event-planning expertise into organising her own wedding.
