IMPORTANT
Register for Symbol Awards 2026 until April 30
why symbol awards

Win awards. Sell more.

See how winning an award translates into business value.
38%
higher sales
37%
rise in customer inquiries
70%
rise in visibility
Data sources: British Quality Foundation, Forbes, Nielsen, retrieved 2025.
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Free publicity
Winning awards comes with press and social media coverage, boosting your business’s visibility, and widening your circle of prospective customers and partners who have heard about your company.
Boosting credibility 
Awards make your company more trustworthy since they are essentially third-party recognition.
A rise in partners, investors, and customers
Potential customers are more likely to buy from companies with a third-party seal of approval. Prospective investors are also more likely to put their money in award-winning businesses.
Boosting your bottom line 
The results of higher visibility, when combined with enhanced credibility, are higher sales and revenue.

The
math of
awards ROI

The math of awards ROI

The long-term benefits of awards

Awards require investment, both in terms of time and money, meaning you should choose wisely.
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Attracting and retaining top talent
Entering awards alone implies trust in your team and seeking recognition for their hard work. Then, winning an award makes your company a more attractive workplace for highly qualified employees.
Having the opportunity to improve 
Evaluation and feedback from top-tier experts can help you improve your processes, translating into long-term business growth.

Why Symbol Awards

Symbol Awards recognize outstanding global business achievements in every industry. This makes them perfect for businesses, brands, and agencies of all sizes, all over the world.
Commercial credibility
Winning or even being shortlisted at Symbol Awards gives participating companies a global third-party validation they can actively use to stand out in pitches and win clients.
Foothold in new markets
The commercial credibility of winning applies all over the world. As a global seal of approval, Symbol Awards gives you an edge when entering a new market where you compete with local incumbents.
Long-term brand asset
Symbol Awards recognition does not expire after the winner announcement. You can reuse it across multiple touchpoints and campaigns. Entering annually shifts perception for your brand from one good project to consistent excellence.
Cost-effective marketing
The cost of entering Symbol Awards is relatively small when compared to the benefits of participating, let alone winning. With the proper strategy in place, the long-term value of awards goes well beyond that of your average marketing campaign.
why symbol awards

365-day holistic PR

A Symbol award is essentially a long-term PR engine that will supercharge your brand until the next awards edition, backed by support at every stage.
Winning & post-winning
After the immediate applause ends, you can use and reuse your win across all your marketing and sales channels for months on end. Your win comes with a dedicated promo pack and a guide on how to best leverage it. 
Indexes & powerlists
Winning also increases the likelihood of being included in Symbol Awards’ annual indexes and powerlists, which will further boost your industry authority on both a company and individual executive level.
Industry reports 
Symbol Awards regularly releases dedicated industry reports, showcasing winning entries and business trends, allowing winners to contribute, which further increases their expert authority and helps them reach new audiences.
The result is long-term, comprehensive, and multifaceted PR power that can be strategically deployed for maximum impact.

How to leverage winning

Awards require investment, both in terms of time and money, meaning you should choose wisely.
Build a long-term marketing strategy
Entering Symbol Awards comes with immense marketing power. Be it a social media post, a strategically placed press release, or an interview of your CEO in an industry media, you can reuse recognition for as long as 12 months. Winning at Symbol Awards also comes with a promo pack and a guide with relevant tips to help you make the most out of your achievement.
Supercharge your sales team
While your marketing department is the obvious beneficiary of your award, don’t forget your sales department — awards give your sales team an edge too. You can use your win in sales pitches, RFP responses, partnership proposals, and presentations. Third-party recognition reduces the perceived risk for buyers, and that often outweighs the price of your products or services.
Communicate premium pricing
Winning gives you the justification — and the confidence — to announce premium or upgraded pricing. It further supports higher retainers or project fees and strengthens negotiations.

The Symbol Awards experience

Awards require investment, both in terms of time and money, meaning you should choose wisely.
Smooth process
The Symbol Awards entry process is smooth, easy, and straightforward, which significantly cuts down time spent figuring out how to register for the awards and submit your entries.
Objectivity
The Symbol Awards evaluation process ensures objectivity, doing awar with conflict of interest as well as unintentional bias. Entries are evaluated on their own merit, which acts as another objectivity boost.
Transparency
Symbol Awards are completely transparent — starting with the application process and publicly available criteria, and continuing with making all entries public after the results are announced.
Promo pack
All Symbol Awards winners receive a comprehensive package with digital assets, along with support for best practices to help them make the most of their win.

Be a symbol of excellence.

Enter Symbol Awards or book a free strategy call.
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